29Apr 2023 by tmadmin No Comments

Lead Generation 101 For Startups – How to Attract Leads and Convert Sales

Blog, tonse startup lessons
This Video Tutorial — called Lead Generation 101 — For Startups was made for our younger audience, and first-time entrepreneurs or those interested in getting a quick hang of lead generation marketing. This gives an overview of the possible methods you can deploy, and what to expect. I will be launching a series of such tutorials weekly to make it easier for you to go to market. For the full version, do subscribe to the channel on Youtube: @tonsepai. If you’re interested in growing your business, then lead generation is an essential skill that you need to master. So, what exactly is lead generation? Simply put, it’s the process of attracting and converting strangers into potential customers. It’s about finding people who are interested in your product or service and turning…
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26Mar 2023 by tmadmin No Comments

Can Any Market Be Disrupted? Yes, Almost All, Provided You have These…

Blog, tonse startup lessons
Any markets that are ready for disruption will show these signs. If the right technology, team, and timing come together many markets can disrupt. In some cases, they will be totally transformed and unrecognizable so, in a short time. Some will be longer. Find out more in this interesting video about how a traditional market in India got disrupted in just three years by a CSR project that kicked real ass. [embed]https://youtube.com/shorts/wfJqy8CXfz4[/embed]
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22Mar 2023 by tmadmin No Comments

Even Big Tech Like Google Make Mistakes – Not Just Startups

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As startup founders or even established firms, mostly we get consumed meeting the daily demands of work, clients, and teams so it is possible that we miss the big picture. It does happen. The point is that you end up thinking the blunder is yours and that it is inexcusable. However, the reality is that these happen all the time at work and in industries across the board. Even big tech such as  @Google  and  @Microsoft  have missed big industry shifts that directly impacted their businesses. This video talks about it with examples. [embed]https://youtu.be/4Q66TJkwT_k[/embed]
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30Nov 2022 by tmadmin No Comments

Startup Branding Need Not Cost A Fortune

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Startup Branding need not cost a fortune, still not doing it will end up being more expensive for you. Most founders are super focused on the product they are building and engaging with prospects, or getting investor appointments, and so on. They are not considering branding as a priority function. However, we are not talking about big marketing or branding budgets to impress anyone. We are talking about simply sharing the founding team's (or founder's) own value systems, focus, and deep belief systems here. For many unfunded, early-stage startups, it may appear overwhelming to build a brand. However, the simple zero-dollar branding method is most suitable. Please watch this video fully and you will have an idea of how branding is vocalizing the deep principles of value that you already…
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28Nov 2022 by tmadmin No Comments

The Number 1 Reason Your Startup Is Slowing Down Could be You

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The startup you founded three years ago is now lukewarm - Sales are slowing and excitement is wearing thin. What is going on here? Could the problem be with the product team, the sales team, or you? As a founder, the buck stops with you. That is what you believed and started putting in 15-hour days. With endless compromises on family time and weekends, and trying hard to meet client deadlines and team meetings, you are now approaching burnout. You need to work on yourself. If you do not take care of your body and mind, startup schedules can wear you thin. Your team and organization reflect your moods, energy levels, and spirit. If you are going through this scenario, it is important to pause and take stock. Watch this video…
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16Jan 2022 by tmadmin No Comments

Prime Minister Modi declares Jan 16 as National Start-Up Day for India

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The Prime Minister of India, Shri Narendra Modi declared Jan 16 as National Start-Up Day as he lauded the incredible new growth engine that is driving a brand new spurt in the $3.1 Trillion Indian economy. While India cracked its most investment-heavy year for start-ups with over 32 Unicorns in one year and a record number of start-ups listing successfully in public markets, there is new vigor in the financial markets. Full report here at Inc42. [caption id="attachment_1038" align="alignnone" width="300"] Indian Startup Scene taking off[/caption]  
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28Dec 2021 by tmadmin No Comments
From under $1 bil/year start-up funding in 2011 to over $30 bil in 2021!

From under $1 bil/year start-up funding in 2011 to over $30 bil in 2021!

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[caption id="attachment_1038" align="alignnone" width="300"] Indian Startup Scene taking off[/caption] India's start-up funding wheel has run a full circle. The year 2021 saw 40 new unicorns come into bloat the list to 76. The number of new startups that registered was 3476. About 1700 companies raised 2055 funding rounds this year. If the Indian startup scene is not buzzing, I don't know what else is!!! Total funding in Indian startups grew three times over last year to touch $39 billion in 2021. Full Story: Times of India.  
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