How Would You Like This To Be Your Daily Commute To Work and Back?

Blog, tonse startup lessons
Not everyone gets to live the dream life- work in hi-tech on par with your friends in the US but still not leave the comfort of India Of course, this was not possible till now - you would have to spend an excruciating 2 hours on a daily commute between Silk Board and Whitefield or Yalahanka and Manyata Tech Park. Not Anymore if you have heard of Silicon Beach of INDIA - check out this video [embed]https://youtube.com/shorts/nqmTPNcZ450?feature=share[/embed] out for more.  
Read More

Start-Ups Head Out of #Bengaluru?: Good Bye #silkboard Traffic, Hello Silicon Beach Mangalore :) ;-)

Blog, tonse startup lessons
[embed]https://youtube.com/shorts/MGRHnsR9deg[/embed] #bengaluru has long been the darling of #IT services and software industry in this part of the world. So much has been its invincible power that over 45% of all venture capital that came into India in 2022, poured into Bengaluru (about $32 billion out of $65 billion). The success perhaps has overwhelmed the city officials too as the miserable governance has brought the city to its knees. But now you have a new alternative: Mangalore IT cluster (Silicon Beach of India is the name of this region). The belt has over 125 tech companies generating over $375 mil in annual revenue, with startups from tech, gaming, and fintech, SaaS in plenty. Recent successes such as #99games ( @ninetyninegames  of Rohith Bhat) and several others are an endorsement of the…
Read More

Lead Generation 101 For Startups – How to Attract Leads and Convert Sales

Blog, tonse startup lessons
This Video Tutorial — called Lead Generation 101 — For Startups was made for our younger audience, and first-time entrepreneurs or those interested in getting a quick hang of lead generation marketing. This gives an overview of the possible methods you can deploy, and what to expect. I will be launching a series of such tutorials weekly to make it easier for you to go to market. For the full version, do subscribe to the channel on Youtube: @tonsepai. If you’re interested in growing your business, then lead generation is an essential skill that you need to master. So, what exactly is lead generation? Simply put, it’s the process of attracting and converting strangers into potential customers. It’s about finding people who are interested in your product or service and turning…
Read More

Did You Know Successful Startup Branding Starts With Some Homework?

Blog, tonse startup lessons
Your logo, and colors are subconsciously impacting your business in the minds of the customers. Give it a thought. Whether you're just starting out or looking to refresh your brand, the right branding strategy can help you create a memorable identity that resonates with your target audience. An essential tip for defining your brand identity, creating a brand voice and messaging, designing visual elements, and more requires you to do some soul-searching before you outsource the job to a designer. So if you're a startup founder or entrepreneur looking to take your branding to the next level, this short video is for you! Be sure to like and subscribe to our channel @tonsepai #startupbranding #brandidentity #brandvoice #visualdesign #brandstrategy #marketing #entrepreneurship #targetaudience #differentiation #competitivemarket #logodesign #messaging #brandrefresh #businessgoals #customertrust https://youtube.com/shorts/CmbReA-7tsA?feature=share
Read More

Can Any Market Be Disrupted? Yes, Almost All, Provided You have These…

Blog, tonse startup lessons
Any markets that are ready for disruption will show these signs. If the right technology, team, and timing come together many markets can disrupt. In some cases, they will be totally transformed and unrecognizable so, in a short time. Some will be longer. Find out more in this interesting video about how a traditional market in India got disrupted in just three years by a CSR project that kicked real ass. [embed]https://youtube.com/shorts/wfJqy8CXfz4[/embed]
Read More